+49 234 8901600
DE EN
Back to news

Monterey Car Week 2025 achieves second-highest total ever; modern supercars take the lead

26 August, 2025
Preview

Ferrari, Ferrari, Ferrari! Trends come and go, but Ferrari remains timeless — once again topping the charts at the Monterey auctions. With eight of the ten highest sales, the marque continues to command demand despite shifting tastes.

  • Total sales rose to USD 432.8 million, the highest figure since the record year 2022.
  • Ten new world records were set for Ferrari models. The number of post-1990 Ferraris selling for over USD 1 million nearly matched that of Enzo-era classics (12 vs. 15).
  • A Ferrari Daytona SP3, auctioned for charity, achieved an impressive USD 26 million.
  • Modern supercars in the spotlight: A 2008 Koenigsegg CCXR — sold for USD 825,000 in 2015 — brought USD 3.2 million this year. A 1993 Ferrari F40 LM fetched USD 11 million, almost double the previous record for this model, while a 1995 Ferrari F50 set a new record at USD 9.25 million.
  • Diversity above USD 1 million: Ferrari Dino 246, Porsche 911, BMW M1 and others.
  • Top-10 sales spanned seven decades — a Monterey record — yet eight of the ten were Ferraris.

With USD 432.8 million realized over four days and five auction houses, 2025 ranks as the second-largest Monterey auction ever, behind only 2022’s USD 471.2 million. However, the headline sale — the Ferrari Daytona SP3 at USD 26 million for charity — skews the total. Without it, the figure would be USD 397.2 million, a modest 4% increase over 2024.

As in recent years, modern supercars drove new records, while bidders were more selective with classic Ferraris — long regarded as the “Pablo Picassos” of the collector world. After the sell-through rate of classic Ferraris fell to 51% in 2024 (from an average of 84% between 2021 and 2023), it rebounded to 65% in 2025. Even so, interest continues to shift toward newer models.

Overall, the market now moves car by car rather than in pandemic-era frenzy. Buyers compete fiercely for the models they truly desire and pass on others. A 2000 Lamborghini Diablo GT — one of just 80 built — set a record at USD 1.435 million. A 2005 Maserati MC12 (USD 5.202 million) and a 2010 Ferrari 599XX Evo (USD 3.305 million) also established new model records.

In contrast, more common classics underperformed. Five Mercedes-Benz 190SLs averaged 21% below low estimates.

Restoration projects also lost appeal: an unrestored 1934 Bugatti Type 57 Ventoux with original body and engine brought just USD 224,000 — 53% less than at its last sale 16 months ago. Likewise, a freshly discovered 1972 Ferrari Dino 246 GT sold 26% below its condition-4 market value.

Even so, variety above USD 1 million increased: A 1974 Ferrari Dino 246 GTS, a 1980 BMW M1 Procar, and a 1973 Porsche 911 Carrera RS 2.7 Touring all crossed the million-dollar mark. A 1996 Nissan Skyline GT-R Nismo 400R missed by only USD 5,000. These joined the usual Duesenbergs, 300SLs, Cobras — and, of course, numerous Ferraris.

This year’s top-10 sales covered more decades than at any Monterey in the past decade, yet brand diversity hit a low point. Ferrari dominated outright. Even excluding the Daytona SP3 charity lot, a Maserati MC12 — itself based on the Ferrari Enzo — would still occupy tenth place.

With Monterey concluded and no major auctions before January, the market now has time to absorb the results. While diversity has reached the million-dollar tier, the headlines and records still belong to Ferrari.

Listed below are the results Hagerty observed during the live auctions as well as any post-sale deals that were reported by the auction companies to Hagerty. Numbers include the appropriate buyer’s premiums.

Overall overview from all auction companies:

  • Cumulative Total: $432.8M
  • Lots sold: 818/1,078 (76% sell-through rate)
  • Average Sale Price: $529,035

2024 Cumulative Results:

  • Cumulative Total: $391.6M
  • Lots sold: 821/1,143 (72% sell-through rate)
  • Average Sale Price: $476,965

Overall Top 10 Sales from all auctions:

1. 2025 Ferrari Daytona SP3 Coupe sold for für $26,000,000 (RM Sotheby’s) – Charity lot 2. 1961 Ferrari 250 GT SWB California Competizione Alloy Spider sold for $25,305,000 (Gooding Christie’s) 3. 1993 Ferrari F40 LM GTC Coupe sold for $11,005,000 (RM Sotheby's) 4. 1995 Ferrari F50 Coupe sold for $9,245,000 (RM Sotheby’s) 5. 2020 Bugatti Divo Coupe sold for $8,557,500 (Bonhams) 6. 1973 Ferrari 365 GTB/4 Daytona Competizione sold for $8,145,000 (Gooding Christie’s) 7. 1961 Ferrari 250 GT SWB California Spider sold for $7,550,000 (Gooding Christie’s) 8. 1957 Ferrari 250 California Spider sold for $7,265,000 (Gooding Christie’s) 9. 2017 Ferrari LaFerrari Aperta Spider sold for $6,715,000 (RM Sotheby’s) 10. 1935 Mercedes-Benz 500K Sindelfingen Special Roadster sold for $5,340,000 (RM Sotheby’s)
Platz1
Platz2
Platz3
Platz4
Platz5
Platz6
Platz7
Platz8
Platz9
Platz10

Results broken down by Auction Company

RM SOTHEBY’S:

  • Cumulative Total: $163.8M
  • Lots sold: 135/158 (85% sell-through rate)
  • Average Sale Price: $1,213,288

Overall Top 10 Sales:

1. 2025 Ferrari Daytona SP3 Coupe sold for $26,000,000 – Charity lot 2. 1993 Ferrari F40 LM GTC Coupe sold for $11,005,000 3. 1995 Ferrari F50 Coupe sold for $9,245,000 4. 2017 Ferrari LaFerrari Aperta Spider sold for $6,715,000 5. 1935 Mercedes-Benz 500K Sindelfingen Special Roadster sold for $5,340,000 6. 2015 Ferrari LaFerrari Coupe sold for $5,230,000 7. 1935 Duesenberg Model J LaGrande Dual Cowl Phaeton sold for $4,405,000 8. 1989 RUF CTR1 'Yellowbird' Lightweight Coupe sold for $4,295,000 9. 1990 Ferrari F40 Coupe sold for $3,855,000 10. 1960 Porsche Type 718 RS 60 Spider sold for $3,525,000

2024 Cumulative Results:

  • Cumulative Total: $154.1M
  • Lots sold: 169/200 (85% sell-through rate)
  • Average Sale Price: $911,732

GOODING CHRISTIE’S:

  • Cumulative Results: $127.8M
  • Lots sold: 149/178 (84% sell-through rate)
  • Average Sale Price: $858,038

Overall Top 10 Sales:

1. 1961 Ferrari 250 GT SWB California Competizione Alloy Spider sold for $25,305,000 2. 1973 Ferrari 365 GTB/4 Daytona Competizione sold for $8,145,000 3. 1961 Ferrari 250 GT SWB California Spider sold for $7,550,000 4. 1957 Ferrari 250 California Spider sold for $7,265,000 5. 1958 Ferrari 250 GT TdF Coupe sold for $4,850,000 6. 1990 Ferrari F40 Coupe sold for $3,800,000 7. 1952 Jaguar C-Type Roadster sold for $3,635,000 8. 1961 Aston Martin DB4 GT Coupe sold for $3,195,000 9. 2021 RUF CTR Anniversary Coupe sold for $3,140,000 10. 1994 Bugatti EB110 SS Coupe sold for $2,755,000

2024 Cumulative Results:

  • Cumulative Total: $105.3M
  • Lots sold: 149/183 (81% sell-through rate)
  • Average Sale Price: $706,974

BROAD ARROW AUCTIONS:

  • Cumulative Total: $57.4M
  • Lots sold: 135/169 (80% sell-through rate)
  • Average Sale Price: $425,175

Overall Top 10 Sales:

1. 2005 Maserati MC12 Spyder sold for $5,202,500 2. 2008 Koenigsegg CCXR Targa sold for $3,222,500 3. 1991 Porsche 911 Reimagined Coupe sold for $2,645,000 4. 1967 Ferrari 275 GTB/4 Coupe sold for $2,562,500 5. 1955 Mercedes-Benz 300SL Gullwing Coupe sold for $1,902,500 6. 1963 Ferrari 250 GT Lusso Coupe sold for $1,622,000 7. 1980 BMW M1 Procar Coupe sold for $1,600,000 8. 1962 Shelby Cobra 260 Roadster sold for $1,545,000 9. 2022 Lamborghini Essenza SCV12 Race Car sold for $1,490,000 10. 1963 Ferrari 250 GT Lusso Coupe sold for $1,380,000

2024 Cumulative Results:

  • Cumulative Total: $69.5M
  • Lots sold: 129/156 (83% sell-through rate)
  • Average Sale Price: $538,778

BONHAMS:

  • Cumulative Total: $44.2M
  • Lots sold: 87/91 (96% sell-through rate)
  • Average Sale Price: $508,364

Overall Top 10 Sales:

1. 2020 Bugatti Divo Coupe sold for $8,557,500 2. 2023 Bugatti Chiron Super Sport Coupe sold for $4,460,000 3. 2021 Bugatti Chiron Pur Sport Coupe sold for $3,965,000 4. 2022 Apollo Intensa Emozione Ocean Dragon Coupe sold for $3,442,500 5. 2017 Pagani Huayra Roadster sold for $3,305,000 6. 2022 Pagani Huayra R Coupe sold for $3,030,000 7. 2021 Koenigsegg Regera Targa sold for $2,700,000 8. 1985 Audi Sport Quattro Coupe sold for $1,765,000 9. 1956 Ferrari 250 GT Pinin Farina Berlinetta sold for $1,512,000 10. 1938 Alfa Romeo 6C 2300B Mille Miglia Berlinetta Spider sold for $687,000

Overall Top 10 Sales:

  • Cumulative Total: $11.4M
  • Lots sold: 82/108 (76% sell-through rate)
  • Average Sale Price: $138,846

MECUM:

  • Cumulative Total: $39.5M
  • Lots sold: 312/482 (65% sell-through rate)
  • Average Sale Price: $126,546

Overall Top 10 Sales:

1. 1971 Ferrari 365 GTS/4 Daytona Spider sold for $2,200,000 2. 1969 Lamborghini Miura P400 S Coupe sold for $1,980,000 3. 1957 Mercedes-Benz 300SL Gullwing Coupe sold for $1,650,000 4. 1959 Mercedes-Benz 300SL Roadster sold for $1,485,000 5. 1932 Duesenberg Model J LaGrande Dual Cowl Phaeton sold for $1,320,000 6. 1969 Dodge Daytona NASCAR Coupe sold for $1,320,000 7. 1973 Porsche 911 Carrera RS 2.7 Lightweight Coupe sold for $1,045,000 8. 2006 Ford GT Heritage Coupe sold for $891,000 9. 2025 Ferrari SF90 Spider Convertible sold for $715,000 10. 2021 Mercedes-Benz AMG GT Black Series Coupe sold for $682,000

2024 Cumulative Results:

  • Cumulative Total: $51.3M
  • Lots sold: 292/496 (59% sell-through rate)
  • Average Sale Price: $175,613
Close 1cdf939c8e0f6128175007c68e590065876ce7e5ad1e725fa2db618555313a2e

Share

Facebook

Twitter

linkedin

Email
Link copied

Cookie Settings

We use cookies to provide you with the best possible service. Please consent to the use of cookies in your desired preference by clicking "accept" – and you can proceed. For more information on tracking and analysis, please refer to our privacy policy.